For a good medical website ranking, the correct presentation of your content is important, on the one hand, but above all, the optimization of the organic search engine ranking. Therefore, search engine optimization (SEO) is also part of a successful marketing strategy search in the healthcare sector. We’ve rounded up the six most common SEO mistakes to avoid to drive more traffic to your medical website.
SEO increases traffic
Customers want information about a medical device as quickly as possible, so they enter keywords into Google or any other search engine and thousands of search results are returned. You will usually find the solution you are looking for directly under the first results. Search results that are not listed in the ranking on the first two pages in the Search Engine Result Pages (SERP) are hardly considered.